Our Mission
Our Mission
We will apply evidence based techniques to reverse the trend of childhood obesity and promote mental wellness within this generation of children.
Think of a school class. 1 in 4 of those children will suffer from an obesity-led illness such as heart disease or Type 2 diabetes. One in three will suffer from a mental health problem. These numbers are escalating in the UK.
What can we do about it? Yes, you can cut out sweets and treats for kids or limit screen time, but we know from personal experience that it doesn't last. This is where the boffins at Reverse The Trend Foundation have cracked it.
We work with children to create healthy habits that will last a life time. Remember when you were first taught to tie your shoelaces? We bet you still tie them the same way. That's a habit cycle. Working with Neuroscientists, Reverse The Trend Foundation has created the Neuronimo programme which employs the Habit Cycle to reinforce physical, nutritional and emotional wellbeing.
Imagine if children were shown how to create healthy habits. Not just physical and nutritional ones, but emotional ones too. Imagine if they could increase their self-esteem, sleep better, express feelings and move more. But we want to make it fun too. That’s why children aged 8-16 help to create our BOBS (Bursts of Brilliance).
We have one aim – to reverse childhood obesity and mental distress within our generation of children. We don’t want to wait until these children are suffering from obesity related or mental health issues. We are acting now.